Privacy Policy
Effective Date: 2024.03.25
2. What Information Do We Collect
3. How We Use Your Information
4. How We Share Your Information
5. Cookies and Related Technologies
6. International Data Transfers
7. Retaining and Deleting Personal Information
8. Our Policy Concerning Children
9. Links and Third-Party Services
10. Security of Your Information
KRAFTON Inc, (“we”, “our”, “Company” or “us”) collect, use, and process information about you (“you”, “user”, or “player”). We provide various services related to the Game (i.e. game, website, event, survey, or customer service) ("Games and Services"). This Privacy Policy (“Policy”) covers the personal information that is provided, collected, or generated when you access, use, or subscribe to our Games and Services, except where separate privacy policies or terms and conditions apply. This Policy applies to our Games and Services, and also explains the rights and choices you have with respect to this data, and how you can communicate with us. This Policy does not apply to and cannot control activities when you click or visit to other sites from our Game and Services.
We will occasionally update this Policy. When we do, we will revise the effective date above. While we will periodically inform you of this Policy or any material changes to it, your continued use of our Games and Services after such changes means you accept the Policy as revised. We encourage you to periodically review this Policy to stay informed about how we collect and process your personal information. From time to time, we may ask you to confirm your acceptance of this Policy when we offer our Games and Services.
To operate and improve our Game and Services, we will collect and use the following categories of information that may directly or indirectly identify or describe you or your device or information that may be reasonably capable of being associated with or reasonably linked to you or your device. The information you provide to us may differ depending on the circumstances. For example, these include:
1) Identifiers such as, nickname, IP address, email address, social media information (*), date of birth, gender, country of residence, language, nationality, etc.;
2) Device or Network Information such as, device model, OS version, MAC address, device ID, advertisement ID((ADID, IDFA), etc.), etc.;
3) Game information, such as information about crash report and system activity details (i.e. game setting, play date/time, etc.),; and
4) Purchase information, such as purchase date, items, etc.;
When you participate in social features (such as in-game chat), the information that you disclose is public information. We may store and access it, and it may be read, copied, collected, or used by other users without your consent.
(*) When you access our Games and Services using your platform account, we collect certain information from the third-party platform provider, such as your platform profile/account, consistent with the terms of the third-party platform and your privacy settings thereon.
We use this data to operate and improve our Game and Services. Some of this information is collected through our use of cookies and related online tools/technologies. See our “Cookies and Related Technologies” section below for more information.
We use the collected information for a variety of purposes, primarily, to provide the Games and Services to players like you and to improve the quality of our Games and Services. These include:
1) To operate and provide our Games and Services;
2) To develop new games, improve the quality of our Games and Services, and fix bugs;
3) To detect and act upon the illegal or unauthorized use of our Games and Services;
4) To manage inquiries and requests from you (e.g. refund items in-game, etc.);
5) To provide promotional events and surveys;
6) To track usage patterns, analyze trends of users, and calculate statistics on Games and Services;
7) To prepare user statistics and provide in-game metrics (such as a leaderboard);
8) To prevent, detect, identify, investigate, and respond to potential or actual claims, liabilities, prohibited behavior, cheating, hacking or criminal activity; and
9) To comply with and enforce legal requirements, agreements, and policies.
Most of the time, our processing of your personal information is necessary to respond to you or process your request. We may also process your information to comply with a relevant legal obligation. From time to time, we may ask for your consent to use your information for specific reasons. Where consent was provided and is required, you may withdraw your consent at any time by contacting us at the address provided in this Policy.
We share certain personal information with third parties to provide our Games and Services to you, including service providers that process personal information on behalf of us to provide our Games and Services to you, like customer support and to manage our community. Some examples of these third parties are provided below. But we do not share your information with third parties for cross-context behavioral advertising.
1) third party program restriction providers to block cheating tools and unauthorized programs;
2) cloud computing service providers to provide cloud storage services;
3) marketing platforms and providers of analytics services relating to player behavior, in order to tailor the Service and to conduct marketing activities;
4) online survey service providers in order to improve the game service;
5) customer service providers to answer users’ inquiries; and
6) real-time text or voice transmission platform providers to provide chat services.
We may share your information where such disclosure is essential to comply with a legal obligation or a lawful data access request, pursuant to a merger or acquisition, with our affiliates(LIST(https://krafton.com/en/studios/) of our affiliates) for the purposes described in this Policy, or where you have otherwise provided your consent or at your direction.
We use cookies, and other technologies to recognize your browser or device, learn more about your interests, and provide you with essential features and services and for additional purposes. Approved third parties may also set cookies and related technologies when you use our Games and Services.
1) Cookies
Cookies are small files downloaded to your computer (if your browser is enabled to accept cookies) to track movements within websites and to customize your experience within the website. Most Internet browsers will allow you to erase cookies from your computer hard drive, block acceptance of cookies, or receive a warning before a cookie is stored. You should refer to your browser instructions or “Help” screen to learn more about how to manage cookies. Please note, however, that if you block cookies, some portions of our websites may not function properly.
We do not control cookies in third party ads, and you are encouraged to check the privacy policies of advertisers and/or ad services to learn about their use of cookies and other technology. Ads appearing on our websites may be delivered to you by third-party advertising companies. These companies may use information about your visits to our websites in order to provide advertisements to you and other sites about goods and services that may be of interest to you.
2) Website Analytics
We use analytics services on our websites to allow us to record information on the use of this Site and to constantly improve our offering.
This Site uses Google® Analytics, a web analysis services offered by Google Inc. (“Google”). We may use the following advertising functions of Google® Analytics and collect personal information as provided by Google, and you may withdraw your consent by deactivating such functions in Google’s advertising settings: Remarketing by using Google® Analytics; Google® Display Network Exposure Report; Google® Analytics Demographics and Interests Report; and Integrated service allowing the collection of data through Google® Analytics by using advertising cookies and anonymous IDs.
More information about Google’s own privacy policy can be found at https://www.google.com/policies/privacy
If you wish to opt-out from your information or data being used by Google Analytics, you may download the Google Analytics Opt-out Browser Add-on available here: https://tools.google.com/dlpage/gaoptout
3) Anti-Cheat and Fraud Prevention Technology
We strive to provide a safe and fair gaming environment for all players. When you play the Game, we or third parties may use cookies and similar technologies, or collect data about your machine or device, for fraud prevention, security, and authentication purposes.
We operate globally and to provide our Games and Services may transfer your data to countries and other regions outside of the country where you are located. If your personal information is transferred, stored, or processed by us, we take reasonable steps to safeguard the privacy of your personal information, including entering into confidentiality and standard contractual clauses with vendors where appropriate.
In principle, we will remove your personal information without delay after the purpose of collecting personal information is achieved. Personal information stored in physical form will be shredded or incinerated, and personal information stored electronically will be removed using technical measures in a way that the information cannot be reproduced. However, we may retain your personal information even after you have closed your account with us or we have ceased providing Services to you, if retention of your personal information is reasonably necessary to comply with our legal obligations, meet regulatory requirements, resolve disputes, prevent fraud, cheating or abuse, or enforce this Policy or any other agreement we may have with a player.
We do not knowingly collect, use, or share any information about children under 13. without verifiable parental consent or as permitted by law. When we process the child’s information under 13, we will be obtaining consent from parents or guardians for the collection of personal information from their children before they are using our Games and Services. If you are a parent or guardian and you believe your child has provided us with information, you can contact us and request your child’s information to be deleted from our system.
If you click on a link to a third-party website, including, without limitation, an advertisement, you will leave our website and go to the website you selected. Because we cannot control the activities of third parties, we cannot guarantee that they will adhere to the same privacy and security practices as we do. We encourage you to review the privacy policies of any other service provider from whom you request services. If you visit a third-party website that is linked to our Games and Services, you should consult that site’s privacy policy before providing any personal information.
We have implemented appropriate security measures, including encryption and de-identification, to protect your personal information. In addition, we limit access to your personal information to those employees, agents, persons, or companies who have a business need to know or access the information. They will only process your personal information on our instructions, and they are subject to a duty of confidentiality where appropriate. Please note, however, that no data transmission over the internet is 100% secure, and that complete security of any information we collect and use therefore cannot be guaranteed. Our information protection activities are annually audited by external authorities consistent with the Korean information security standard ISMS-P (Personal Information & Information Security Management System).
Subject to limitations in applicable law, you are entitled to object to or request the restriction of processing of your personal information, and to request access to, rectification, and erasure of your own personal information. To make a request concerning your rights or if you have any other question, please contact us by sending an email to the address specified in the “13. Contact Us” section. We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with applicable data protection laws.
We may amend, at our discretion, any portion of this Policy at any time by posting or displaying the amended Policy on our Games and Services. If we make material changes, we will post a prominent notice on our websites or in our Games and Services or give you other reasonable notice before any material changes take effect. All other changes are effective upon posting.
If you have any questions about this Policy, or your dealings with our Games and Services, please contact us by sending an email to privacy@krafton.com.
This Privacy Policy has been translated into other languages for your convenience. In case of any discrepancies between the English version and the other versions, the English version shall prevail. However, Korean Privacy Policy shall prevail for users based in Korea.